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  1. #1
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    Thumbs down Mouth Dropping Advertisement!

    Greetings,

    I had a friend of mine on MSN show me this horrible and very disrespectful advertisement. I'm still in shock.

    http://latimesblogs.latimes.com/.a/6...59764f8970c-pi
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  2. #2
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    Quote Originally Posted by The-Pixel View Post
    Greetings,

    I had a friend of mine on MSN show me this horrible and very disrespectful advertisement. I'm still in shock.

    http://latimesblogs.latimes.com/.a/6...59764f8970c-pi
    WOW!! What a shame that just get's me hot. Im sure family member's of the lost one's are also going to be very upset. What were they thinking when they decided to use this ad?

  3. #3
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    Quote Originally Posted by The-Pixel View Post
    Greetings,

    I had a friend of mine on MSN show me this horrible and very disrespectful advertisement. I'm still in shock.

    http://latimesblogs.latimes.com/.a/6...59764f8970c-pi

    I can't wait for the lawsuits to start rolling in, and they will be over pure disrespect.

    If I were someone who'd lost a family member, I'd sue that company to the ground.


    *Yes I know it's WWF


    http://latimesblogs.latimes.com/wash...teless-ad.html

    Link to the article
    Last edited by mooseweb; 09-02-2009 at 11:49 PM.
    Not sure what to put here :-P

  4. #4
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    From a neutral point of few, its a quite impressive and expressive ad. However from the point of view of Americans, I can see how disrespectful and inconsiderate this may come across.

    All sympathy goes to the families of the 9/11 victims till this very day. I hope no one goes through such a tragic thing ever again.

    I wish wwf had thought this over. Whether how the world view towards the 9/11 incident seems exaggorated or not compared to other disasters, this does not deny the fact that such an ad would fall hard on some people.

  5. #5
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    Just so everyone knows for those who don't read the article this isn't associated with the WWF. The ad agency created this and it was rejected by WWF and they're working with all their power to get it removed. That being said they'll never get it fully removed as it's the internet and it's spread like rapid fire.

    I personally wasn't effected in terms of loosing someone close or family members and I was only in the 7th grade at the time. To me personally I can see how it would be distasteful but it is an ad and the point of the ad is to get a message across. To which this ad has done its part.
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  6. #6
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    A very effective ad, but at what cost. At the same time of getting their message out, they will also be losing a lot of credibility for poor taste. I'm glad to hear the ad wasn't approved for release - unfortunately it's already managed to slip out.
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    I agree it's effective, but in the wrong ways. It's a shock ad, which should never be used in my opinion.

    WWF is fighting the powers that be to get it removed, they had an ad agency present this as a possible advertising campaign and they refused to use it. And somehow it leaked, if anything WWF will have a HUGE lawsuit in their favor for the degradation this leak has caused them.

    http://www.worldwildlife.org/who/med...item13559.html

    For Release: Sep 02, 2009
    Leslie Aun, WWF
    [email protected]
    (703) 517-4550
    WASHINGTON, DC, September 2, 2009 – The US office of World Wildlife Fund has issued the following statement:

    “Yesterday, WWF-US issued a statement strongly condemning a print ad that used images related to the events of September 11 and featured the WWF logo. At that time, it was our belief, based on information provided by the WWF organization in Brazil, that the ads were created by an outside agency and were not authorized by anyone at WWF Brazil.

    “While we are still investigating the circumstances of the ad, it appears that a staff member of WWF Brazil may have provided unauthorized approval to the agency, without the knowledge of the leadership of that organization. We and WWF Brazil stand by our earlier statement that this appalling ad was utterly inappropriate and should never have seen the light of day.

    “We deeply regret that the information we provided, while given in good faith, was not completely accurate. We are doing everything we can to get a full accounting of the events surrounding this unfortunate incident. Additionally, we are using every resource at our disposal to remove these images everywhere they exist online because they are hurtful and disrespectful to the victims of 9-11 and their families.

    “The images and message of this ad are deeply distasteful, and without qualification we reject the ad and sentiments expressed by it. They do not in any way reflect the thoughts and feelings of the people of WWF-US and we deeply regret being associated with it.”
    Precvious release.

    For Release: Sep 01, 2009
    Leslie Aun, WWF
    [email protected]
    (703) 517-4550
    WASHINGTON, DC, September 2, 2009 – World Wildlife Fund today issued the following statement in response to an ad posted on several Internet sites that has been inaccurately linked to our organization and contains messages and images related to the events of 9-11.

    “WWF strongly condemns this offensive and tasteless ad and did not authorize its production or publication. It is our understanding that it was a concept offered by an outside advertising agency in Brazil. The concept was summarily rejected by WWF and should never have seen the light of day. It is an unauthorized use of our logo and we are aggressively pursuing action to have it removed from websites where it is being currently featured. We strongly condemn the messages and the images portrayed in this ad. On behalf of WWF, here in the US and around the world, we can promise you this ad does not in any way reflect the thoughts and feelings of the people of our organization.”
    Last edited by GarrettReardon; 09-03-2009 at 05:29 AM.
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  8. #8
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    What would they be sued for?

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    Quote Originally Posted by crazylane View Post
    What would they be sued for?
    I don't know why the 9/11 families would sue if it was a real ad, but WWF could sue for damages and for the use of their logo.
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  10. #10
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    I don't think 9/11 families could sue for someone having bad taste and WWF did authorize the ad creation but rejected it in the campaign. In advertising campaigns are pitched some are hit and some aren't. I guarantee if it tested well they would have used it.

  11. #11
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    Quote Originally Posted by semoweb View Post
    What were they thinking when they decided to use this ad?
    The article clearly states the ad was not commissioned by the WWF, nor was it ever used:

    Quote Originally Posted by The article
    The whole thing started last December in Brazil, where an ad agency – DDB Brazil – held a brainstorming session in hopes of winning the WWF's business. This is the ad they came up with.

    Trouble is, according to the WWF, the idea was quickly rejected by its officials there.
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  12. #12
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    Its so disrespectful but if you really hate this please don't show this because it get unnecessary publicity which they never deserve.

  13. #13
    They shouldnt have even made this Ad.
    They should be sued.
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  14. #14
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    http://www.huffingtonpost.com/2009/0..._n_275911.html

    Here's the actual video.... this is so wrong.
    *Don't watch if you don't want to yell at your computer screen*
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  15. #15
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    Quote Originally Posted by Noble - Limestone View Post
    http://www.huffingtonpost.com/2009/0..._n_275911.html

    Here's the actual video.... this is so wrong.
    *Don't watch if you don't want to yell at your computer screen*
    I should have listened to you I ended up getting upset and I think perhaps I did yell at my computer.
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  16. #16
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    http://en.wikipedia.org/wiki/Freedom_of_speech

    Both events were tragic, why go bananas over this?

    Also I remember watching the 9/11/01 tragedy live on television when it happened.

  17. #17
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    Quote Originally Posted by MikeTrike View Post
    I completely understand that. But, what would posses someone to feel that's part of advertising? It's extremely hurtful and degrading I'm just shocked some people can actually have their minds go to places like that.
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  18. #18
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    Quote Originally Posted by The-Pixel View Post
    I completely understand that. But, what would posses someone to feel that's part of advertising? It's extremely hurtful and degrading I'm just shocked some people can actually have their minds go to places like that.
    I guess the part I don't understand is people are twisted up on the near 3,000 that died at the WTC. But do not seem to care about the 280,000 that died in the tsunami.

    Would you have the same reaction if they did a tsunami commercial, then a tunguska sized asteroid that hit the U.S. head on?

    My point is, our freedom was attacked by terrorists at the WTC. Not cool right? So lets attack peoples freedoms (freedom of speech) and its ok? I say we all grow up and get over it, bad things happen, man made or otherwise. If we keep dwelling (rather than referring to) the past, and not looking forward, we are really not getting anywhere.

    I agree that the ad can hurt the feelings of some people. But that does not give those people the right to 'censor' the advertisers. Otherwise how is that better than terrorism attacking freedom? Censorship is an attack on free speech, ergo, freedom.

  19. #19
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    Well said Mike Couldn't agree more.

    With all due respect to americans, but it *may sometimes* seem that the american lives are more valuable than the lives of others.

    Just look at how the world reacted/still reacts to the death of the 3000 WTC victims, and how the world completely forgot about the 280,000 tsunami victims or the thousands who die in Africa every year due to poverty/hunger/diseases.

    Again I have nothing against americans, I just find it strange and a bit unfair.

  20. #20
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    Or the one in seven, that's right OUT BILLION out of SEVEN BILLION, I Said BILLION, people on this planet who don't have access to clean drinking water and many are malnourished, and die in large numbers daily.

    We never hear about those billion who we can prevent from dieing. We always worry about those who have died already.

    By the way, I am an American, and all senseless death is not cool. Pull it together, and focus on fixing things rather than worrying about a commercial. If people put half the energy into making a difference as they do into whining about this ad, the world could be a better place.

    My 2 cents.

  21. #21
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    Is it just me or does this ad say:

    "Our tragedy is better than yours"...

    Messed up on so many different levels.

    My respects to all who were affected by the September 11th tragedy and the Tsunami.
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  22. #22
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    Quote Originally Posted by Felipe - Limestone View Post
    Is it just me or does this ad say:

    "Our tragedy is better than yours"...

    Messed up on so many different levels.
    I'm not seeing that anywhere, I think the ad is placing emphasis on the fact that people seem more hurt over 3,000 people than 280,000 people dieing.

    But that in itself again is not the point, I find censorship the problem. People should not be able to block something because it is 'disrespectful' or 'hurts peoples feelings.'

    Disrespect is not a good reason to censor something. Now if they were taking real planes and blowing up buildings with them we would have a problem.


    Also on another note, this is a perpetual, never ending argument. Because people have the 'freedom' to have their own opinion. Or can we censor you too?

  23. #23
    Quote Originally Posted by m_php View Post
    From a neutral point of few, its a quite impressive and expressive ad. However from the point of view of Americans, I can see how disrespectful and inconsiderate this may come across.

    All sympathy goes to the families of the 9/11 victims till this very day. I hope no one goes through such a tragic thing ever again.

    I wish wwf had thought this over. Whether how the world view towards the 9/11 incident seems exaggorated or not compared to other disasters, this does not deny the fact that such an ad would fall hard on some people.
    Its exagogorated, look at the Panham flight crash over scotland, when the UK released Magrai, the americains complained loads. Why?
    The fact we show compassion for people shows we are better then terrorists

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    I found something that actually is wrong:
    http://rawrgv.com/?v=5d74d56cf5.jpg

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    I agree that we shouldn't be attacking freedom of speech, and if you think about it this "unaired" commercial has attracted enough attention to make us all talk about it.

    But I agree that this was distasteful, and while trying to promote a world wide sense of empathy about the tsunami victims, also showed just how much people lack it.

    It must also be realized that just because 2998 people directly from the attack, this also helped spawn a war that has now been going on for over 8 years in many countries.
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    Quote Originally Posted by Noble - Limestone View Post
    I agree that we shouldn't be attacking freedom of speech, and if you think about it this "unaired" commercial has attracted enough attention to make us all talk about it.

    But I agree that this was distasteful, and while trying to promote a world wide sense of empathy about the tsunami victims, also showed just how much people lack it.

    It must also be realized that just because 2998 people directly from the attack, this also helped spawn a war that has now been going on for over 8 years in many countries.
    True, also the war now has nothing to do with 9/11 anymore. But spawn the war it did.

  27. #27
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    No one censored this ad. It was ultimately rejected by the WWF. Is it distasteful? To an awful lot of people, including me, YES.
    Last edited by SenseiSteve; 09-04-2009 at 03:33 PM.
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  28. #28
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    It definitely gets people talking about things, which is actually a good thing. In most cases...

  29. #29
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    This ad upsets me very much. I never thought people in there right mind would find this subject a humorous one. People have to much time on their hands and to much disrespect for 9/11 itself. I have no respect for any of the jokes or "ads" that disgrace what happened on 9/11.

  30. #30
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    The ad is insensitive at the very least. The biggest difference between the Tsunami and 9/11 was that 9/11 was INTENTIONAL.. unless you think Bush caused the Tsunami, I suppose. Bad ad, would hurt them more than help them.
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  31. #31
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    Well it seems to have got the point across.

    Very distatefully done though 1 week prior to 9/11 and although the WWF are washing their hands of it....it's too late I feel and the damage is already done, considering their logo's on it.


    THe US Gov could care less about the victim's families, so I suppose they set the standard for a-s-s-h-o-l-e-s to come away with ads like this.



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    Lightbulb

    Quote Originally Posted by m_php View Post
    With all due respect to americans, but it *may sometimes* seem that the american lives are more valuable than the lives of others.
    And if you are German, Deutsch people are more valuable than Chinese people.
    And your mother is more important than your ex-wife. This kind of behavior should surprise nobody as all humans have the instinct of self-preservation.

    ---

    But that isn't why Americans, or 9/11 victims, are upset.

    The Tsunami and the poverty in Africa and elsewhere is not on the same level as 9/11 - those people were victims of nature and the weather. Feel free to compare it to hurricane Katrina all you want.

    The 9/11 people were murdered by an act of genocide - akin to what is going on in Darfur / Sudan, or what happened during the Holocaust - both of which were / are much worse than what happened on 9/11 - similar events but on a different scale.

    I'm sure if they made an ad about the Holocaust the Jewish population would be just as, if not more, furious as the 9/11 victims are. And rightly so!

    Of course, national pride does play a role here - when Pearl Harbor happened very few British had any compassion for the Americans - they were too busy dealing with Hitler to worry about Hirohito. But that doesn't make the English bad people - it is only natural to care about yourself before others: self-preservation.

    But the Americans are a compassionate people - being responsible for more aid to Africa than any other country by far. And America rebuilt and fed Europe after WWII - did anyone from France come over to clean up New York? I doubt it.

    Please get your facts in order before you bash any group of peoples - the Americans learned it was a bad idea to exterminate the Native Americans and now they take all the money tax free in their casinos (some humour to make you
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    Quote Originally Posted by m_php View Post
    Well said Mike Couldn't agree more.

    With all due respect to americans, but it *may sometimes* seem that the american lives are more valuable than the lives of others.

    Just look at how the world reacted/still reacts to the death of the 3000 WTC victims, and how the world completely forgot about the 280,000 tsunami victims or the thousands who die in Africa every year due to poverty/hunger/diseases.

    Again I have nothing against americans, I just find it strange and a bit unfair.
    On that note, the US also is the country that donates the most money to organizations that help fight these issues.

    The US itself as a country donates tons of food to help fight poverty and hunger in Africa, but it somehow gets stolen by the governments of Africa. US based organizations also send billions of dollars worth of medical supplies and medication to Africa every year.

    It's funny how that never gets remembered, Americans donate billions a year to help with natural disasters around the world. The US even sent federal works to help with the Tsunami clean up.
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    I think it would have been a great PETA ad about how many more animals are murdered... brutally.

    http://www.youtube.com/watch?v=1NxOHV5Rg1k

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    Quote Originally Posted by babychi View Post
    I think it would have been a great PETA ad about how many more animals are murdered... brutally.

    http://www.youtube.com/watch?v=1NxOHV5Rg1k
    Too bad PETA is the biggest joke in the world, http://www.petakillsanimals.com/ http://www.nokillnow.com/PETAIngridNewkirkResign.htm
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    Quote Originally Posted by Outlaw Web Master View Post
    it's too late I feel and the damage is already done, considering their logo's on it.
    WWF didn't commission the advert
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    Quote Originally Posted by Jamie Edwards View Post
    WWF didn't commission the advert
    Doesn't really matter - once something like that goes out, it's impossible to take it back. Even the WWF isn't strong enough

    ---

    And yes, PETA is a big joke. PETA: People who Eat and Torture Animals

    Humans have been preyed on by the animals for thousands of years - until recently. We earned our way to the top of the food chain, so it's our time now!

    That said, The ASPCA and similar organizations do get my respect - they help domestic animals abused by their owners directly by going in with the cops to remedy things instead of throwing blood on fur coats to make a point.
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    Quote Originally Posted by GarrettReardon View Post

    There's a difference between euthanising abandoned domestic animals and what occurs in badly managed slaughterhouses
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    I see the ad doing exactly as it was intended. Get people talking. Everyone knows negativity spreads and gets talked about far more than positives. It's not about tastes, it's about shock. So I agree on the censorship issue. Once you open the censorship door, theres no turning back.

    On the other hand, as stated by others here, the situations cant be compared. One was an Act of God, the other was an Act of Man. Comparing to Katrina would have been more correct.

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    I really can't see the problem with the ad myself. Perhaps a little more respect could have been given when coming up with the concept.
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