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Thread: SE advertising

  1. #1
    Join Date
    Oct 2002
    Location
    London, UK
    Posts
    107

    Cool SE advertising

    I've spend a few hundred dollars on keywords at findwhat.com and kanoodle.com and goclick.com but so far no customers. Do most people find that they get signups straight away from SE visitors or do the signups come in a few days after they have visited to give them time to think about your offer.


    thanks.
    Last edited by Chicken; 11-09-2002 at 12:57 PM.

  2. #2
    Join Date
    Oct 2002
    Posts
    211
    It would depend on the keywords and the site. Hosting directories may take a little longer as people may visit your site frequently before buying a package. Unfortunately, many will use the link they found you from and thus cost you another click, though some places have systems in place to prevent this, they are rather limited(

  3. #3
    Join Date
    Dec 2001
    Location
    New Orleans, LA
    Posts
    581
    senseidru

    Remember - just because a person wanting web hosting visits your site does not mean that they will buy from you. You have a lot of competition. You may find that about 5% of targeted traffic convert to sales, but then again you may find it to be 0% or 10%

    I looked at your site & it looks pretty good at 1st glance

    Often people take a while to decide - in some cases it can be weeks before the purchase decision is made
    Andrew McMaster
    http://www.FindMyHosting.com
    Compare Prices, Consumer Reviews, Help, Guides and More.

  4. #4
    Join Date
    Oct 2002
    Location
    London, UK
    Posts
    107
    thanks NovaW, thats what I was hoping, that people usually take time to decide, so hopefully my $130 of advertising is not wasted and I hope to see some signups in the coming days and weeks.

  5. #5
    Join Date
    Dec 2001
    Location
    New Orleans, LA
    Posts
    581
    That traffic can definately be considered Targeted - so don't forget to track the % conversion from visitor to sale. Although $130 on PPC is probably not a big enough spend to create any meaningful data.
    Andrew McMaster
    http://www.FindMyHosting.com
    Compare Prices, Consumer Reviews, Help, Guides and More.

  6. #6
    You should track your campaigns with cookies ... then you know where sales are from!
    Web Hosting Stuff - Over 10,000+ Hosting Companies Listed
    http://www.webhostingstuff.com

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