Results 1 to 22 of 22
  1. #1

    Arrow How to get the word out about anew hosting company...

    Hello all,

    Well as some of you know, I'm 16, and own a starting up web hosting company. Right now, I only have a few clients, all of them I knew before the company, friends of friends and such.

    How did all the start ups here get the word out ... get their first clients?

    I live in Manhattan, so there aren't really any papers I could advertise in ... all of them are big and expensive ... like the NYT and such. I don't have much money to do this with, but I guess I'll have to save up.

    Please ... everyone respond with recomendations

  2. #2
    Join Date
    Aug 2002
    Well, you could start by telling people what your company name is and what your web site is so they can have a look at what you have to offer.

    Justified Existence - my blog on blogging and writing for a living.

  3. #3
    Add a signature! Is a good start. Submit to as many hosting directories as possible, remember the biggest ones aren't always the best.

    Submit to search engines

    Create articles and such for free download or that you can trade links with etc, both of which will get you visitors and better rankings in search engines

    Adam Heavens
    Server Centre Limited (
    Exchange 2007 Hosting, Windows/Linux Hosting

  4. #4
    Join Date
    Jan 2001
    Illinois, USA
    word of mouth has been and always will be the most effective form of advertising....but there is good WOM and bad WOM...the bad WOM spreads faster than good, so you dont want to mess anything up.....

    but as already said, put a signature on everything (emails, forum profiles, aim/icq profiles)....and you'll also need to think about spending some advertising money in the begining to get noticed

  5. #5


    if you are sure that you offer something good and have good looking site then go a head and spend $350-$500 in's showcase.

    After the month you may sell a total of $300-$500! but you got some new blood clients, world wide.

    do your best and serve this customers and be sure that you will get more and more customers from this ppl's words.

  6. #6
    Participating in forums such as or might get you new clients. Anyway, Good Luck

  7. #7
    Join Date
    Feb 2002
    Your friends have friends, who have friends, who have friends...etc....etc. Word of mouth is the best way to build your business. Aussie Bob, host since 2001
    Host Multiple Domains on Fast Australian Servers!!

  8. #8
    Join Date
    Jun 2002
    Word of mouth... this seems to be the best solution.
    Founder of B2B Network and Singles & Dating
    >> Business Blog
    >> Business Links Directory

  9. #9
    Join Date
    Dec 2001
    New Orleans, LA
    Word of mouth comes as a reward for providing a solid service over time - i.e creating loyal customers who tell other people & recommend you.

    But, you will need to advertise at first - for example the hostsearch showcase mentioned earlier in the thread, or webhostdir, findsp etc. Then cultivate your customers. The most effective marketing you can do for the long term is to look at first rate customer service not as a necessary evil but as an incubator for cultivating unpaid sales people.

    Web hosting is very competitive & you can't be successful overnight or with no marketing budget, so you should probably go with your initial though of waiting & saving up.
    Andrew McMaster
    Compare Prices, Consumer Reviews, Help, Guides and More.

  10. #10
    Join Date
    Aug 2001
    Originally posted by zoli
    Word of mouth... this seems to be the best solution.
    Yeah, what he said.

    Good luck to ya'
    "Last year, some resourceful software enthusiasts cracked Sony Music's proprietary technology simply by scribbling around the edges of the disc with a Magic Marker pen, thus enabling playback on any device." -

  11. #11
    Join Date
    May 2001
    Try google ads

  12. #12
    I'm just starting as well, and from my experience, word of mouth (good word of mouth) is worth GOLD! I need more clients though, so I think I will spend some money and go with as stated earlier.
    Last edited by Chicken; 10-14-2002 at 03:13 PM.

  13. #13
    Like everyone said, word of mouth is very good. Also try posting up posters in your town, and towns/citys around you. Just print off some posters with 10-20 little tag things you can tear off, and put them in businesses around town, seems to work good.

    Also DO NOT SPAM.

    You live in Manhatten, KS... Right? I live near there.
    Last edited by TetsuoAkira; 10-07-2002 at 12:33 PM.

  14. #14
    Join Date
    Feb 2002
    Word of mouth yes, it generates over 60% of our business, but you need to have that client base first, personally I wouldnt go blowing out mega bucks on advertising, this place and other forums will work wonders for you, get yourself a sig a do some posting, you will soon see the signups coming through. Adding your site to big directorys like will also bring you some big hitters who have one intention ... to buy web hosting, so if you have attractive plans they will have no reason not to choose you ... offer them good support and a good service and you can then start thinking about your "Word of mouth" with the client base you have.

    Good luck, would love to see your site.
    [email protected]
    "We look after our customers, or someone else will"

  15. #15

    i think he was referring to Manhattan, NYC, NY. quite a ways from KS

    * Rusko Enterprises LLC - Upgrade to 100% uptime today!
    * Premium NYC collocation and custom dedicated servers
    call 1-877-MY-RUSKO or paul [at]

    dedicated servers, collocation, load balanced and high availability clusters

  16. #16
    Join Date
    Jun 2002
    Toronto, Ontario
    Submitting to directories is a good idea, as well as the signatures. It works great. Nothing works better than direct marketing though.
    Kaumil P.

  17. #17
    NY and Kansas.... Yah you're right there far away, but I still stick to my point..... Posters = best FREE bet.

    Try going to places like YMCA, local librarys, stores, almost any big business will let you put up posters (Smaller ones.) For free, that'll give you about 20-25 people a day, about 5-10 of them will tell 2-3 of their friends, who in turn will tell their friends, and so on.... Tons of free advertising

  18. #18
    Join Date
    Feb 2002
    Let us all know how it goes anyhow
    [email protected]
    "We look after our customers, or someone else will"

  19. #19
    Join Date
    Oct 2002
    Central NJ
    It all depends on who you are targetting. In particular I target the adult webmaster crowd, so I spend time on the adult webmaster boards at a few sites that get mad traffic and I post their with my site in my signature, this has increased my traffic greatly as I tend to post in the well read stuff, and since these are webmasters that might need hosting they come and check out the site.

    Word of mouth also helps from this same crowd, we are a tight knit bunch of folks so that works well also.
    David White
    Is Your Host Weak?

  20. #20
    Join Date
    May 2002
    Internet / Colorado
    I've gotten most of my clients through word of mouth and running targetting ads on gaming websites, has worked great so far!

    Plus once you get around 50 or so clients word of mouth really is more active...
    Like passive recurring revenue you can retire on?
    You focus on building your brand, we handle all support, billing, and more. - Start your own Managed WordPress Hosting Company

  21. #21
    Join Date
    Sep 2002

    Re: How to get the word out about anew hosting company...

    Originally posted by godsmoke
    I'm 16, and own a starting up web hosting company. Right now, I only have a few clients, all of them I knew before the company, friends of friends and such.

    How did all the start ups here get the word out ...
    I'd also look to your school and any other activities you might be involved in for marketing opportunities: index-card posters on student bulletin boards and at your local rec center, ads in the school paper or the parent-teacher organization newsletter (not too expensive probably), even some material dropped off in the teachers' lounge or main office (with the appropriate person's OK).

    None of these might sound like they'll set your marketing numbers on fire, but you might be surprised: other students go into business, too, as do teachers, school administrators, aerobics instructors and parents. For example, I bet you'll find a lot of stay-at-home moms with part-time businesses (everything from home day-care to Avon to book editing) they'd love to promote more online.

    Hope this helps you!
    Shirley Siluk Gregory
    The ebi Group
    Business Plans, Marketing Plans, Resource Guides and Research for Hosts and Resellers

  22. #22
    Has anyone found anything good in banner ads? I dont know if it is a dying form of advertising.

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts