In order to comply with PayPals terms of service, we can only have two accounts. One premier and one business.
So we are maxed out on Paypal accounts and can't open any more.
We currently sell a product (Product X) and now we want to offer a new, completely unrelated product (Product Y).
The issue is with the "cc statement name" that the customer's will see on their statement if they choose to pay by credit card on PayPal's website. In our Paypal profile, we can set what customer's will see on their cc statement.
Currently, this value is set to "Product X" so the customer knows exactly what the transaction was for.
However, if we start also selling "Product Y" from the same account, then any customers who purchase that product are going to be very confused when their cc statement arrives and they see "Product X" in the transaction details.
This issue is similar to the one faced by hosting companies who want to use the same merchant account to accept payment from multiple different branded sites. In that case, you can simply get another merchant account. The problem here is that Paypal does not allow us to open another PayPal account.
So.. what do other companies do in this situation, where you want to sell multiple different (unrelated) products from a single PayPal account?
I contacted PayPal, and they confirmed it is NOT possible to dynamically change the cc statement text, based on the Paypal email used to accept payment. (That would have been the idea solution.)
We're thinking to maybe just leave this "cc statement text" value blank, as perhaps it's better to have nothing then to have something misleading for 1/2 our customers.
We also thought to use our company name... but the website were we sell the new Product Y is not branded by our "company name" at all so the customer would not recognize that either.