Mosso considering using page impressions as a basis for pricing
I'm sure many of us are familiar with Mosso, who affectionately call themselves 'The Hosting System'.
A Mosso staff member recently revealed that a number of plans are to be rolled out during 2008, including a new control panel and adjustments to the pricing model.
The most surprising change I saw was that Mosso realises some sites use up infinitely more server resources (not including disk space and bandwidth), and they're going to address this by giving all people a generous amount of resource usage that covers the majority of customers, and that can be bought in further allotments if needed.
What's a little more surprising is that they're very much considering using page impressions as the measure, frequently known as 'hits'. Yes, that means every single file requested eats into your budget. Even worse, they're only aiming to cover about 80% of customers with their change, which means 20% of people will end up having to pay for impression overages.
This seems a bit mental to me. Any webmaster will tell you that the amount of impressions on a single page can be reduced from dozens to a few with some clever HTML/CSS optimisation, which for example could mean that each visitor only takes 3 impressions from your budget instead of 25. Soon adds up.
How can you possibly say that two identical blogs -- one of which has 50 smilies used throughout the posts on one page, and one with just one or two -- use the same resources? Yet this is the reality of using something as variable as impressions as a measure.
Looks like Mosso may very well shoot themselves squarely in the face with this because they seem serious about it. Am I being a bit critical here or does anyone else think this seems crazy?
Just getting this out there as I'm sure this will be interesting information for any current/future client of Mosso.
I doubt that their aim is to CPU measure usage with 100% reliability, rather have some sort of guideline as to what may be too much for the $ one pays. A fuzzy logic algorithm using enough variables could turn out to be accurate enough, and serve the purpose.
Even worse, they're only aiming to cover about 80% of customers with their change, which means 20% of people will end up having to pay for impression overages.
Well, if they have reasons to believe that 20% of their users currently actually cost them money due to the CPU usage, the aim may be understandable.