Today’s question of the week is simple....
If you were going to advertise your Forum/Website/Company on a banner exchange. What information about the websites that exchange banners would you want to know?

Example: When a user signs up to a banner exchange. They are asked questions about their website, like what Category their site fits in best.. And so on. These help the advertiser target their ads.

What other options could help target ads? Age? List them, Comments, suggestions on a banner exchange; what would you like to see? What not to see?