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Thread: Tracking Orders

  1. #1
    Join Date
    Apr 2002
    Location
    Fort Collins, CO
    Posts
    55

    Tracking Orders

    I have several ppc campaigns that are active at the moment. I am noticing that it is very hard to track where my inquiries and orders are coming from. When you get decent placement in a PPC, your listing winds up showing up in dozens of other search engines, and it is almost impossible to figure out where they are coming from!

    My question is this: does anyone know of a php (or any type) script that will keep track of this for me? My thinking is this - i can give ppc1 a unique URL such as www.domain.php/?custid=ppc1 . Then, there would be a cookie on the users machine that will tell me when he makes an inquiry or order.

    I realize that I could create copies of the site to track this, but that is a messy solution.

    Any ideas?

    Thanks!

    David Harris
    David Harris
    WorldWideHosting.net
    Multiple Domain Web Hosting

  2. #2
    You could add in some PHP code that records the URL of the site they came from into a file.
    http://www.stodge.net
    http://pixellent.stodge.net - Pixellent Interactive

  3. #3
    Join Date
    Apr 2002
    Location
    Fort Collins, CO
    Posts
    55
    Right, this is what I am trying to do. Do you know of a script? And I would need one that would actually track the customer when they sign up and submit forms.

    Thanks for the response!
    David Harris
    WorldWideHosting.net
    Multiple Domain Web Hosting

  4. #4
    Join Date
    Jul 2002
    Location
    Spokane, Washington
    Posts
    2
    EDIT: Sorry, this is ASP. I don't know PHP yet, but I imagine you can do something similar.

    For our referrers, we use the QueryString to figure out where they're from, since the referrer variable is so flaky.

    --

    if Request.QueryString = "google" then
    Session("Referrer") = "google.com"
    Response.Redirect "http://yourwebsite.com"
    elseif Request.QueryString = "yahoo" then
    Session("Referrer") = "yahoo.com"
    Response.Redirect "http://yourwebsite.com"
    end if

    Response.Redirect "http://yourwebsite.com"

    --

    If you save this as refer.asp, and a link is clicked that links to http://yourwebsite.com/refer.asp?google, it stores it in a session variable that the referrer was Google, then redirects it to http://yourwebsite.com. You can then work with it from there or expand it to store in a database, redirect to certain pages for certain referrers, etc.

    Mike

  5. #5
    Join Date
    Aug 2001
    Posts
    72
    With http://www.3dstats.com you can track the orders.

    For example :
    -------------

    1) Paste a 3dstats tracker code on your confirmation page. (Page displayed
    when the transaction is accepted).
    Give a name at this tracker : "Order page"

    2) www.domain.php/?custid=ppc1,
    Paste a 3dstats tracker on this page, you can customize the tracker name, In php, read the variable
    custid and give this value (ppc1) as name of the tracker.

    After that, you will get (in clicking on the visitor profile) on the "Order page"
    report all the information about your customers.

    - Date of their first visit.
    - First page viewed + navigation report.
    - First Referring url.
    - Date of their previous visits + the navigation report for every visit.
    - All page viewed by this custormer.
    - IP, hostname, OS, screen resolution.

  6. #6
    Join Date
    Apr 2002
    Location
    Fort Collins, CO
    Posts
    55


    Jchristophe .

    Yes! This is exactly what I am looking for! A few questions :

    You said: (sorry, i cant figure out how to quote on here!)

    "After that, you will get (in clicking on the visitor profile) on the "Order page"
    report all the information about your customers. "

    Do you mean there is an admin page that has visitor profiles? Or is it submitted with the order form?

    What is a "first referring URL?" Is this the original PPC that listed the site? Do they get this from the code that I enter?

    Thanks for the help!!!

    Regards,
    David

    Sorry for all of the questions - I am going to check out the script on the site.
    David Harris
    WorldWideHosting.net
    Multiple Domain Web Hosting

  7. #7
    Join Date
    Aug 2001
    Posts
    72
    Hello,

    Profile is given by 3dstats for each visits. 3dstats give at each visitor a unique ID number and record all information about the visitor.

    Example of a visit profile:

    Visitor Detail ID: 11419 29 July 2002
    HostName : line-73-233.dial.freestart.hu
    IP : 213.197.73.233
    Last Visit : 1 Day(s)
    First Visit : 28 July 2002
    Country: Hungary [Hungarian]
    Browser: MSIE [Win ME]
    Screen Res: 1024x768 65,536 colors (16 bit)
    Javascript: Enabled
    Page Views: 4
    File Downloaded: 0
    Daily Visits: 1
    Visit Length: 4 minute(s) 13 second
    Entry Page: Index
    Exit Page: hopkins fbi official site
    Referring URL: No

    Navigation Report
    Time Page
    21:25: 0 Index
    21:25:10 Walkthrough & Spoiler of Hopkins FBI
    21:29: 4 Index
    21:29:13 hopkins fbi official site

    In clicking on the date of the first visit you will get the profile of the first visit:

    If the first page viewed by the visitor is PPC1, you will know that the visitor was sent by the PPC1 seach engine.
    Normally you should l get as referring url www.PPC1.com?search=keywords .

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