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  1. #1
    Join Date
    Apr 2002
    Posts
    221

    What does CPM stand for in advertising?

    The closest I got with dictionary was cost per thousand...

    What does this mean?

    Thanks in advance...

    - James

  2. #2
    cost for 1000 ad views.

  3. #3
    Join Date
    Jul 2002
    Posts
    3,729
    It's an abbreviation of "Cost Per Thousand" using the roman numeral equivelent for 1000, which is M.

  4. #4
    Join Date
    Nov 2000
    Posts
    374
    "Cost per mille"

    As lightnin said, mille is 1000.

  5. #5
    Join Date
    Apr 2002
    Posts
    221
    Thanks

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