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Thread: Advertising

  1. #1
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    Advertising

    I am looking for a few places to purchase advertising at. Any suggestions of where to advertise? Ive looked at hostsearch.com but would like other places to look at also.

    Thanks

  2. #2
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    Overture, but ive heard that they are getting a bit expensive.
    Search engines, forums, hosting directories etc
    Advertise locally, local businesses are a good place to get customers. Try local papers etc.

    Try other sorts of forum, ie web developer forums, web designers are always looking for hosting.

    Also do a search on here, the subject of advertising has come up quite a lot and i am sure you will find someuseful info.

  3. #3
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    There are enough places out there to advertise on - almost every site will offer you an ad spot which will bring you the best results

    The question is what users are you looking for, and what budget do you have...

    If you could add some details regarding your company, I'm sure we'll be able to help you out..
    Marketing For Hosting Companies:

  4. #4
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    Overture

    Unless you don't have $$$$$ don't even think of advertising with them.

    Just me $0.02
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  5. #5
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    Originally posted by mahinder
    Overture

    Unless you don't have $$$$$ don't even think of advertising with them.

    Just me $0.02
    For popular keywords, Overture can be VERY expensive. Better to find other targeted PPC engines if you wish to go that route. My personal favorite is Sprinks -- but no one agrees with me FindWhat.com is also very good.
    ---
    Dan Ushman
    Co-founder & CMO
    SingleHop, Inc.

  6. #6
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    Myecom.net banner exchange is pretty cheap
    Linux Problems Solved. | Built for the Hosting Industry
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  7. #7
    I've found SitePoint's prices to be very reasonable. Minimum of 500$ buy, but you get a lot for that package (60K+ banner impressions, ads in 2 newsletters with 50K+ distribution each, customised design for free, etc, etc, etc).

    Talk to Matt and tell him I sent you. More info is on their website (http://www.sitepoint.com/mediakit/).

    What else has worked well... AdWords has always been faithful, and the new Select program even more so. Basically you want to figure out what group of people you are targetting and find out where they look for information. Blind advertising is useless. We target webmasters who are sick of working with companies who don't give them the service they need. Where do we find Webmasters? SitePoint.

    You could equally advertise on FlashKit, Were-Here.com, etc. You could advertise on Hardware sites, on business sites if you were targetting larger companies, in magazines...

    The possibilities are endless and the only limitations are your budget and your imagination.
    ::: Jeremy C. Wright :::
    http://www.ensight.org

  8. #8
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    You don't get all that from Site Point for $500. I was quoted around $600 just for two banners to be designed, and that was after paying for 100,000 site impressions. The impressions are valuable, I've seen a lot of bookmarks and a couple of customers as a result, but they save the freebie design work for those who are spending 10k/month. The newsletters are very expensive if you want an ad at the top of the page.

    Of course, I could just be getting a lesser deal than others because I didn't push hard enough?
    <!-- boo! -->

  9. #9
    Maybe I was getting a better deal because I'm on the forums staff and write for them, however I know that Matt is willing to negotiate. I didn't say top ads in the Tech Times or anything, however I know they are willing to work with you based on your requirements.

    Personally, I will be advertising BareFooting at some point in the future on the forums. Why? It's about 500$ for the smaller section per month, and I know I'll get more than 100K page views. That and creating an identity among the members is a valuable thing because they are our target audience.
    ::: Jeremy C. Wright :::
    http://www.ensight.org

  10. #10
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    I imagine it helps to be on the forum staff and a writer quite a bit. Hopefully I can convince Matt to cut me a better deal going forward, as bad as I want to keep the campaign up it is just so bloody expensive.

    I'll have to talk with Matt.
    <!-- boo! -->

  11. #11
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    You know if there's a way to advertise only on their Web Hosting forum?
    Marketing For Hosting Companies:

  12. #12
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    I am actually running an ad campaign with SitePoint soon also! This is like a reunion

    I'm doing a 500 dollar test run in one of their newsletters. After that, if it goes well, I'm buying quite a lot of space on various parts of their site.

    Campaign is for my PPC search software product. Wish me luck
    ---
    Dan Ushman
    Co-founder & CMO
    SingleHop, Inc.

  13. #13
    Lonny,

    When advertising on the forums, you advertise on a per-section basis (which match the SitePoint.com sections of build, grow and resources).

    Here are the ad rates I got from Matt:

    Build Your Site - $2000/month (roughly 500K impressions)
    Grow Your Site - $1000/month (about 200K impressions)
    Resources for your Site - $500/month (around 80K impressions)

    Hope this helps

    J
    ::: Jeremy C. Wright :::
    http://www.ensight.org

  14. #14
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    dont forget HostSearch.com, HostCompare.com, TopHosts.com, etc. All the directories are pretty good, but unless you either have enough money to flood the site with your ads, or have really unique deals on hosting plans...you might get just thrown in with the mix. And never get discovered

    Jim
    Old School WHT'er
    Hosting Since 1999

  15. #15
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    Originally posted by jimb
    dont forget HostSearch.com, HostCompare.com, TopHosts.com, etc. All the directories are pretty good, but unless you either have enough money to flood the site with your ads, or have really unique deals on hosting plans...you might get just thrown in with the mix. And never get discovered

    Jim
    I second this motion
    ---
    Dan Ushman
    Co-founder & CMO
    SingleHop, Inc.

  16. #16
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    *

    Originally posted by Refsoft


    Campaign is for my PPC search software product. Wish me luck
    Good Luck!

  17. #17
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    Originally posted by zoli


    Good Luck!
    Thanks! I really think it will work out well, but I will keep everyone informed as to its conversion and results to help guide you through your decisions.
    ---
    Dan Ushman
    Co-founder & CMO
    SingleHop, Inc.

  18. #18
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    Directories

    These hosting directories returned (in order) within the following top ten Google rsults:

    http://www.hostindex.com
    http://www.webhostdir.com
    http://www.webhostingpicks.com
    http://www.hostpulse.com
    http://www.hostreview.com
    httP://www.**************.com
    http://www.acehosts.com

    you may wish to try those.

    Also, consider some of the pay-per-click engines designed around the hosting marketplace; you'll find mention of them throughout posts on the site.
    Customer Service
    FindYourHosting.com
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  19. #19

    Re: Directories

    You should try hostsearch.com I think is one of the big ones.

    Good luck

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