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  1. #1
    Join Date
    Nov 2005
    Posts
    83

    Starting: Advertisment

    I was just wondering how, when you started running your hosting site, did you go about advertisement?

    How much did you spend?

    What factilites and sites did you use?

  2. #2
    Join Date
    Jan 2005
    Location
    Richmond, VA
    Posts
    3,102
    When we first started out, we heavily utilized free classified ad web sites and Craigslist.
    Daniel B., CEO - Bezoka.com and Ungigs.com
    Hosting Solutions Optimized for: WordPress Joomla OpenCart Moodle
    Data Centers in: Chicago (US), London (UK), Sydney (AU), Sofia (BG), Pori (FI)
    Email Daniel directly: ceo [at] bezoka.com

  3. #3
    I use to and still do purchase text links or ad space on sites where potential customers might come from. Web Design, Forums, webmaster related, templates and others.. If you can get some nice links from busy sites they may send you perpetual new customers daily or monthly. I started with around $50-100 per month budget for my advertising.

  4. #4
    Join Date
    Oct 2005
    Location
    Canada
    Posts
    71
    Marketing sucks!!!It has been the most difficult, most expensive, and most time consuming aspect of running my business.

    The good news is that once you get the ball rolling, the rest will fall into place. Assuming you practice good business sense of course.

    My dos would be:

    Physical advertising (fliers, newspaper ads, etc)
    Extensive posting online
    Good SEO

    My don'ts:

    PPC (Adwords was the worst experience for me)
    Spamming of any kind

    Good luck!

  5. #5
    Join Date
    Jan 2005
    Location
    Richmond, VA
    Posts
    3,102
    That's funny Chris - we now use AdWords exclusively, and it is the only thing that has worked for us! What kind of keywords were you using?
    Daniel B., CEO - Bezoka.com and Ungigs.com
    Hosting Solutions Optimized for: WordPress Joomla OpenCart Moodle
    Data Centers in: Chicago (US), London (UK), Sydney (AU), Sofia (BG), Pori (FI)
    Email Daniel directly: ceo [at] bezoka.com

  6. #6
    Join Date
    Oct 2005
    Location
    Canada
    Posts
    71
    Everything was too general...for our Canadian site, we did things like 'canadian hosting', 'canadian web hosting' etc. Lots of clicks, no sales, and a big bill. We did the same for a niche site (FlashStash.ca) and our templates site (ProTemplates.ca) with the same lack of success.

  7. #7
    Join Date
    Jan 2005
    Location
    Richmond, VA
    Posts
    3,102
    Ah, Ok. If you'd like, pm me and I'll send you the list of keywords we use that seem to work pretty well.
    Daniel B., CEO - Bezoka.com and Ungigs.com
    Hosting Solutions Optimized for: WordPress Joomla OpenCart Moodle
    Data Centers in: Chicago (US), London (UK), Sydney (AU), Sofia (BG), Pori (FI)
    Email Daniel directly: ceo [at] bezoka.com

  8. #8
    Join Date
    Oct 2005
    Location
    Canada
    Posts
    71
    PM sent. Thanks for the help!

  9. #9
    Join Date
    Nov 2005
    Posts
    83
    A large number of people seem to hate adwords, anyone got good experiences with them? and does it actually get people to your site?

  10. #10

  11. #11
    Join Date
    Nov 2005
    Posts
    83
    What exactly does that do?

  12. #12
    Join Date
    Nov 2005
    Posts
    83
    Ignore the post above. Thank you for the link Did anyone become succesful primairly from sites like adwords and keyworddiscovery?

  13. #13
    Join Date
    May 2002
    Location
    Internet / Colorado
    Posts
    1,652
    Yes but it took a long time, Adwords takes some time to figure out and you have to track extensively so you can stop what is costing you money and not getting customers. I would suggest the adwords certification test as I learned a ton studying for it and hopefully will take it later this week.

    And it takes a fair amount of money to do well in adwords but if you have a good niche with not much compeition you can do pretty well. Of course I tried Adwords at first and gave up, took me a couple years to try it again and stick with it till it worked. I read every forum I could find, esp webmasterworld and so on to figure it out and how to find good keywords.
    Like passive recurring revenue you can retire on?
    You focus on building your brand, we handle all support, billing, and more.
    Pressed.net - Start your own Managed WordPress Hosting Company

  14. #14
    Join Date
    Nov 2005
    Posts
    83
    "I would suggest the adwords certification test"

    What is this?

  15. #15
    Join Date
    May 2002
    Location
    Internet / Colorado
    Posts
    1,652
    Quote Originally Posted by j0nAsh
    "I would suggest the adwords certification test"

    What is this?
    This will help a ton

    http://www.google.com/adwords/learningcenter/

    Its the adwords learning center.

    Here are details on the test:
    http://ibt1.prometric.com/index.asp?ibt=977899432&
    It cost $50 bucks but its worth it I feel, it forces you to learn a ton.


    The exam covers a spectrum of AdWords concepts - from elementary to advanced. You'll be asked to answer questions on a real-time basis and should have a firm grasp of the AdWords product before testing. To view a list of sample questions or training materials, visit our Learning Center. Our exam is updated frequently to keep pace with AdWords changes. Details follow.
    Like passive recurring revenue you can retire on?
    You focus on building your brand, we handle all support, billing, and more.
    Pressed.net - Start your own Managed WordPress Hosting Company

  16. #16
    Join Date
    Jan 2005
    Location
    Richmond, VA
    Posts
    3,102
    Thanks! I was wondering what that was myself.
    Daniel B., CEO - Bezoka.com and Ungigs.com
    Hosting Solutions Optimized for: WordPress Joomla OpenCart Moodle
    Data Centers in: Chicago (US), London (UK), Sydney (AU), Sofia (BG), Pori (FI)
    Email Daniel directly: ceo [at] bezoka.com

  17. #17
    Join Date
    Nov 2005
    Posts
    83
    Quote Originally Posted by bwb
    This will help a ton

    http://www.google.com/adwords/learningcenter/

    Its the adwords learning center.

    Here are details on the test:
    http://ibt1.prometric.com/index.asp?ibt=977899432&
    It cost $50 bucks but its worth it I feel, it forces you to learn a ton.


    The exam covers a spectrum of AdWords concepts - from elementary to advanced. You'll be asked to answer questions on a real-time basis and should have a firm grasp of the AdWords product before testing. To view a list of sample questions or training materials, visit our Learning Center. Our exam is updated frequently to keep pace with AdWords changes. Details follow.

    Navigation Error

    This domain name has resolved to a Prometric server, but the domain name does not match any of our established domains. If you are attempting to reach Prometric Internet Based Testing, please contact [email protected].

    On the last link.
    Thank you for the links, much appreciated. Time to study

  18. #18
    Join Date
    Jan 2002
    Posts
    1,033
    Word of mouth++

    Make customers happy and they will advertise for you for free.

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