When reading threads at WHT, it occurs to me that many members just don't get it. They seem to feel that they can get by on a shoestring budget. And admittedly, some do. But most don't. The fact of the matter is that in order to make your mark in your industry, unless you have some amazingly unique advantage, you need to spend money to make money. Sadly, far too few people realize this.
Simon from DIYHosting is a good repeat customer. He believes in the idea of being different. And his sales reflect his philosophy.
Another great customer is Mario Dorizas from Page Devil. He offers an amazing site builder product. I will tell you that Mario analyzes his site stats ad nauseum. He has to. Because he spends a great deal of money promoting his product. So he needs to know what is effective and what is not.
Well, reportedly, Mario's visitors now download his site builder twice as often as they did before he placed his Netasis-created custom sales movie on his site!!!!!
That should tell you something. That should tell you that if you are different, if you make the visitor feel special, if you give your visitor something unique, if you WOW your visitor, you will exponentially increase your conversion rate.
But wowing your visitor comes at a price. (Otherwise, everybody'd be doing it, right?). So WHT members, loosen up those damn purse strings. Spend money to make money.
A custom Netasis sales movie starts at $1200.00. Seems like a lot, huh? Well, in the grand scheme of things, it isn't. If implemented properly, you will garner exponential profits from your investment.
End of speech.
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I can back Vito's offerings, 100%. There's not much that DemoDemo offers, that we haven't bought, because each product that is brought out, is of the highest calibre.
A custom movie, talkingFAQ, DemoBar, and 260+ tutorials later, we couldn't be happier.
To touch on the main product; a custom HostIntro movie:
This raised our conversion rate significantly. We use Urchin, and WebTrends to monitor traffic, and not only have sales increased since the introduction of our sales movie, but there's a specific path that our visitors follow, through the site.
I just checked to be sure, and here's the stats from our signups last month:
Out of 68 signups in June, 57 viewed our movie. Further stats, using WebTrends, show that from the sales movie, it took 41 users only two further clicks to signup.
In short; the movie works wonders, if used correctly. To use it correctly, is very easy. Just make sure it fits with the flow of your website, and that the page you put the movie on, has quick links to your order/plans pages. The first thing most people will think, after viewing the movie, is "how do I order".