So Amazon.com has launched their new search engine site A9.com
. Trying desperately to have their fingers in every pie, Amazon apparently wants to create their own search engine, even if it's currently using mostly Google technology.
They are even offering a small 1.57% discount on Amazon.com for current customers if they use the new A9 site "enough" - Amazon is not completely explaining what "enough" means - but supposedly it's not a lot of searches.
Funny thing is... I was on Amazon to buy a tool I wanted and I saw the new A9.com offer of a 1.57% discount and being cheap (like I am), I used it. So A9 found me a better price
with one of Amazon's competitors! Talk about shooting yourself in the foot!
But since this is the domain name forum... what do you think of their choice of their domain name? Is it a testimony to short domain domain names being "in"? Or is it a stupid choice because it says nothing about what it is? Even Google was a play on the mathematical term.
What do you think about Amazon.com's decision to use the short domain name A9.com for a search engine?