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  1. #1

    What background colour increases traffic?

    and is suitable for ppls eyes

  2. #2
    Join Date
    Apr 2002
    Location
    Western Australia
    Posts
    1,207
    I prefer white background, black text.

  3. #3
    white background and grey or light colors (orange etc etc)
    not to bright though

  4. #4
    Join Date
    Aug 2004
    Location
    NZ
    Posts
    80
    I've heard it was researched that red makes people buy. many companies have red logos and they are actually successful, not a coincidence.

    also have a look at these:
    http://www.infoplease.com/spot/colors1.html
    http://www.web-design-uk.biz/web_des..._marketing.htm
    Last edited by dirmass; 06-09-2005 at 03:26 AM.

  5. #5
    Originally posted by dirmass
    I've heard it was researched that red makes people buy. many companies have red logos and they are actually successful, not a coincidence.

    also have a look at these:
    http://www.infoplease.com/spot/colors1.html
    http://www.web-design-uk.biz/web_des..._marketing.htm
    wow.. and i thought blue was always the most used .

  6. #6
    Join Date
    May 2005
    Location
    Sydney, Australia
    Posts
    876
    White is the easiest to read tho'.

  7. #7
    Join Date
    Jul 2001
    Location
    Canada
    Posts
    1,284
    First thing, whatever you use make sure you have a background default colour set for the whole page. If you want to see why, set your browser's default background colour to something like grey or magenta and surf the web. It's amazing how many sites do not have a default background colour set and rely on the "most people use white by default" attitude.

    Second, always consider the contrast. Regardless of the ultimate colour choice you need to retain a good contrast between background colour and foreground colour. This doesn't necessarily mean maximum contrast. Also avoid colour combinations like red/green that can cause problems for those with the most common forms of colour blindness. For a site where the primary goal is conveying information you cannot beat black text on a white, or slightly off white/lightly tinted background.

    Third without getting too far into colour psychology, the following is a rule of thumb based on emotional reactions to colour, dependant on culture and context of course:

    excitement, active, extroversion: red, yellow, purple
    calm, relaxed, introversion: blue, green, brown
    neutral: white, grey, black

    Note that the shade can move a colour from one classification to another.
    "Obsolesence is just a lack of imagination."

  8. #8
    Join Date
    Mar 2005
    Location
    Chicago
    Posts
    275
    I would have to say that having a very light gray background makes it easiest for people to adjust their eyes and become comfortable, black is pretty abd and sometimes white is too bright.
    Phlint! Web Media [http://phlint.com]
    [email protected]

  9. #9
    Join Date
    Jun 2005
    Location
    England
    Posts
    8
    white is best just keep it simple or u can use a light grey that be good too

  10. #10
    Interesting topic. This is good information, thanks guys.

  11. #11
    Join Date
    Mar 2005
    Location
    Chicago
    Posts
    275
    Yea, what i really dislike are the backgrounds that are .gif's! What is also nice are gradients... those are good
    Phlint! Web Media [http://phlint.com]
    [email protected]

  12. #12
    Join Date
    Jun 2005
    Location
    England
    Posts
    8
    i hate people who use images of sumthing and then make it repeated thats sooo bad. u could also use 2bars at top horizontal colours to match ur layout

  13. #13
    Join Date
    Jun 2004
    Location
    Digital Texas
    Posts
    55
    professional = white/gray with black text
    gaming = black with silver or some other, not too bright text

  14. #14
    ya looks like white/gray is the best

  15. #15
    Join Date
    Feb 2005
    Location
    Northern VA
    Posts
    1,582
    Originally posted by NyteOwl
    First thing, whatever you use make sure you have a background default colour set for the whole page. If you want to see why, set your browser's default background colour to something like grey or magenta and surf the web. It's amazing how many sites do not have a default background colour set and rely on the "most people use white by default" attitude.

    Second, always consider the contrast. Regardless of the ultimate colour choice you need to retain a good contrast between background colour and foreground colour. This doesn't necessarily mean maximum contrast. Also avoid colour combinations like red/green that can cause problems for those with the most common forms of colour blindness. For a site where the primary goal is conveying information you cannot beat black text on a white, or slightly off white/lightly tinted background.

    Third without getting too far into colour psychology, the following is a rule of thumb based on emotional reactions to colour, dependant on culture and context of course:

    excitement, active, extroversion: red, yellow, purple
    calm, relaxed, introversion: blue, green, brown
    neutral: white, grey, black

    Note that the shade can move a colour from one classification to another.
    Great rules of thumb. Thanks for the info.
    Rich
    WebsiteMaven - Web Hosting Reviews, Guides, and Advice to Build and Promote your Web Site

  16. #16
    I prefer white background
    http://www.empresasdehosting.com
    THE WEB HOSTING INDEX IN SPANISH
    http://www.empresasdehosting.net
    THE WEB HOSTING DIRECTORY IN SPANISH

  17. #17
    Join Date
    Jun 2005
    Location
    Canada
    Posts
    47
    I also prefer white, so much easier on the eyes

  18. #18
    You should really take accessibility into account

    Take a look at http://www.ccm.ac.uk/content/choose_style.asp

  19. #19

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