I am currently trying to get a nice looking site together for my hosting company but I have ran out of ideas. I refuse to buy a template because to me that just says you are too lazy to create your template or too cheap to pay for a professional to do it. I don't really want anything fancy either. Just a nice simple site that gets potential customers interested in my hosting company and looks good.
The site is located over at http://www.maxcpuhosting.com . I know it looks horrible right now and be warned that the color theme may not go together the best since I am color blind.
If you are just looking for tips, here are few comments:
- get rid of that "red swoosh" at the top - it reminds too much of Nike's logomark
- change your logo - put "hosting" below "MaxCPU" - the way it is now, I think it's difficult (within a split of second) to remember the logo and company's name. If you make "MaxCPU" more prominent, people might remember it.
- if you are not sure about the colors-scheme, better stick to what works in most cases - white background, with black text
You could go with a content management system. Varhosting.net uses one and uses a template. Who cares if people think you used a template. The purists that think form is more important than function are not your main customer base. If the site is functional and not unprofessional looking then you can move forward and stop spending all you time on design.
Alternatively, you can do what I do and look at sites that you think look decent and create a template in Dreamweaver that approximates (doesn't completely imitate) the functionality and look but adapt it to your taste.
I've heard from some that AAA logo design software does a pretty decent job of self-designing a logo. http://www.aaa-logo.com/
Rich WebsiteMaven - Web Hosting Reviews, Guides, and Advice to Build and Promote your Web Site
I understand reasons why some would want to have template, and the reasons why others avoid them. Clearly, with (cheap) templates a company/website doesn't have a slightest chance to present itself as *unique*.
If the site is functional and not unprofessional looking then you can move forward and stop spending all you time on design.
Right to the point!
About the logo, I'd have to give a coment (or two) here - AAA logos are not good logos. I'm not using (subjective) words/feelings "beautiful", "i like" and similar. There are few factors that make logo "good", and AAA'a logos satisfy none of them.
I now have a few ideas on what I want to try with the site and will hopefully have time to work on it this weekend. I probably won't because I will always have clients to help and servers to keep operational and of course that will always be my number one priority.