I registered it after watching that piece on Marketwatch on CBS about the rapid growth of people using the internet to help them diet. I would have prefered the .com but I don't think .org is too bad for any domain that ends in "news". In this case the .org lends it an air of authority and seriousness...I think. I'm pretty happy with it...now I have to get it up and running. Man...I keep saying that with all my names...