Depends what you are using your server for? If you want to host a few Org sites that would be nice offer backup for them etc... or you could always blow your 200-300gb of BW in a day on hosting porn, always a solution.
I got a dedi box with a pile of bandwidth. I donated 500GB to a manga translation site my friend runs
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I know of a forum of drivers who like to drift their cars around sideways on tracks. They often put videos up on their site of them at tracks like Silverstone in England. Maybe offer to somewhere like that and stick a small ad on the bottom of the page.