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Thread: Corporate memberships going up
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04-04-2015, 04:23 PM #176Web Hosting Master
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It's funny when companies do this. My wife and I cancelled our phone service with a major company years ago. For almost 2 years they kept sending please come back or we miss you letters...even when we moved. They also sent some of the letters in different envelopes to appear it was from a friend. It was to the point that we made jokes that one day we'll be shopping and someone will pop up in the produce aisle yelling please come back and buy our services!!!
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04-04-2015, 04:33 PM #177
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04-04-2015, 05:04 PM #178
I think you also need to weight out the dollar value of your membership.
$450.00 x 4 annually = $1800.00
* Do you gain $1800.00 of business off of WHT to cost justify that dollar?
* Would you be better off giving away free or discount vps's for that same dollar?
* Could you do better with $1800.00 in adwords or some other promotion?
* What about giving $1800.00 worth of discounts or coupons to new sign ups?
Each of those above have different benefits and retention. You need to find out what is the best fit for $2k worth of ad money, which is essentially what this comes down too. It's more than a badge and all of that other yoke. It is part of your corporate ID and advertising budget. However, keep in mind, you're not spending $2k to make $2k, as that makes little sense. You spend $2k to try and make $4k/6/10k off that investment.
Only you can decide if that badge and membership of $450.00 every 3 months is worth it to you and your company. If you are gaining more than $450.00 in PROFIT over that time period. More than $1800.00 per year off of WHT and those ad dollars.BLAZINGSWITCH | sales /@/ blazingswitch.com
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04-04-2015, 05:21 PM #179Web Hosting Master
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I must agree. I would like to have a Corporate membership, but do not see enough benefit to justify the cost.
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04-04-2015, 05:31 PM #180
Additionally think of it this way:
You have $2000.00 to spend a year. Do you think that discount coupons for new sign ups? Purchasing a sticky in B&S? Discount shared/vps via a few break even servers in hope of upgrade? Doing an Ad Words campaign? Premium ad placement on some web forum? Possibly a $2k pay off to some developer to be 'recommended/featured provider'?
...or a corporate membership will give you the biggest bag for that buck?BLAZINGSWITCH | sales /@/ blazingswitch.com
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06-22-2015, 12:50 AM #181Junior Guru Wannabe
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yes agree its now to much and no news of add-ons to increase business for us in regards to being a corporate member
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06-22-2015, 01:35 AM #182Newbie
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I didn't know
Wow 1400/year that's massive. I am not sure how many forums charge that amount for corporate membership in a year. But still there are too many corporate members I can see here. That indicates people are getting much more return from this forum.
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06-22-2015, 02:30 AM #183Web Hosting Master
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06-22-2015, 02:37 AM #184Newbie
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06-23-2015, 10:00 AM #185Web Hosting Master
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Just arrived in my inbox - save 20% on the new 20-30% higher prices!
Tried it years ago for 3 months, when WHT had more traffic, more potential customers etc. and found it was a waste of money then. You'd have to be crazy to buy it now. Whether or not $1400/yr is a lot to you, if your business is about profit, you'd do better to leave it in the bank.
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06-24-2015, 01:30 AM #186Newbie
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