Hi I'm wondering what sort of effect having a dedicated server has on Google SERPS, at the mo I'm using 1&1 shared hosting for a few sites, the server's based in Germany. Does it help in the UK Google having a UK server? does dedicated go higher over shared?
basically my question is can anyone vouch for any difference it makes? - to be honest the 1&1 shared servers are fast and reliable, apart from for google I'm not sure what other reason there is to switch, - so I'm interested.