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Search Engine Strategies San Jose Conference, Experiences Record Attendance

San Jose, California - (The Hosting News) - August 23, 2007 - Search Engine Strategies, a division of Incisive Media, is experiencing record attendance at its San Jose 2007 Conference and Expo 2007, currently running at the San Jose Convention Center.

Several thousand search industry gurus and marketers from around the globe have gathered to share the latest insights on search engine marketing, search advertising and other related topics.

Each year marketers from novice to advanced get together to learn from search industry experts as well as representatives from top search engines themselves. This year features keynote addresses from Ask.com and Google executives. Ask.com CEO Jim Lanzone discussed the launch of Ask.com's new Ask3D interface and the challenges they face luring searchers away from their more trafficked peers. Marissa Mayer, Vice President of Search Products and User Experience at Google, shared insights into Google's moves in search, including recent changes to add more personalized and ''universal'' search results.

At Search Engine Strategies San Jose, attendees participate in engaging sessions broken out into specialized tracks for Beginners, Search, Organic Search, Social Media, Advertising and others. With more than 70 sessions for novice, intermediate and advanced search engine marketing professionals, SES San Jose provides a unique, lively forum for those intent on gaining knowledge in the burgeoning search industry to further career development, network and grow their businesses. This year's event features dozens of four-star rated sessions evaluated as good or excellent by previous attendees, as well as many fresh new topics.

Matt McGowan, Vice President of Marketing for SES and Search Engine Watch remarked, ''In this ever-changing search industry, there's always so much more to learn as strategies and technologies evolve. Year after year, people return to SES because it's a dynamic show where their peers alongside industry experts help keep them informed of the latest developments in the field.''

Incisive Media PLC is a specialist business information provider, based in the UK but with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. The company is listed on the London Stock Exchange (FTSE: INM).

Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired from Jupiter Media in 2005.

To learn more about the SES San Jose and other conferences in the series, please visit: www.searchenginestrategies.com.

For more information about Incisive Media PLC, please visit: www.incisivemedia.com.


Posted Thursday, August 23rd, 2007. Filed under Industry News. Trackbacks/Pings Trackback URL


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