Hi folks!
I'm starting a new serious hosting company to host serious small and mid-size companies websites.
Obviously I will not oversell. So, what is the best way to explain my targeted visitors (remember, companies and online services, webmasters, etc) about overselling and make them signup my services?

Maybe under the "Plans" boxes add a link like: "Why the plans are too low?" or something?

Anyone with experience on this one? Thank you, guys!

the way you use serious makes me laugh :)

just have a link to WHT overselling wiki

If your prospect is going to ask you "why the plans are too low", then it would probably be very difficult for you to convince him...

Our clients never ask this questions :)

You never want to put out a negative statement when you're trying to sell something. "Why the plans are too low" pretty much convinces your potential customer that your "plans are too low". Instead, you need to spin that statement into a positive (no, I'm not going to do you work for you).

Good luck!

--Tina

Stick the $10 - 5Terrabyte bandwidth to bring in some clients and then slowly
change the policy to get rid of the "junk". Though I don't know a solid plan without
overselling.

Thank you all!
Seriously! :)

If you want to start a serious web hosting business then you will start getting serious clients who do not want oversellers ;). In my opinion, there is no real way to compete with oversellers. Your first few months you are bound to experience some losses but if you can live with it then you'll eventually profit. In the web hosting business, patience is key.

If you want to start a serious web hosting business then you will start getting serious clients who do not want oversellers ;).

Agreed. It's all about who you market to. The bottom line is that people that are looking for the resources that go along with an oversold service will not find your offering attractive, vs business clients that understand that you get what you pay for.

In my opinion, premium services sell themselves, if marketed to the correct audience.

Also, I want to stress that you should not put any statement that belittles your service anywhere on your site or in your marketing, even if it is intended to generate curiosity that may or may not result in a customer learning wy your service is better. You only want to make positive statements regarding you product or service.

I agree with Dustin. Premium services pretty much sell themselves as long as you have the marketed towards the correct audience.

Try getting to a niche that you can offer a premium service too and try to offer them something that no one else can offer.

Serious this serious that. Haha.

Advertising correctly is the key.