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View Full Version : Marketing "colo" as non local


futurahost
03-08-2008, 12:55 AM
Hello

We are settled in Italy. We got many colo customers in Italy, so we are now looking to expand to other areas (for colo offering).

Any experience marketing colo services as non local provider? Do you believe this can work?

Im in the planning stage for this (doing some tests also, etc), and im not sure how to approach this (or *if* to approach this)

Thoughts welcome

Thanks

Choppy
03-11-2008, 05:09 PM
You can market colo in any country you would like.. though remember to have the backing of staff in every location so you do not let your good reputation slip just because of a poor support away from your local client base.

AmyWilliams
03-11-2008, 09:23 PM
I think most of the hosts here are non-local. Applying the same practices around the work could prove to be difficult. It's not efficient to do door-to-door and meet face-to-face when you're trying to capture the entire planet as your customers.

futurahost
03-12-2008, 01:59 AM
I think most of the hosts here are non-local. Applying the same practices around the work could prove to be difficult. It's not efficient to do door-to-door and meet face-to-face when you're trying to capture the entire planet as your customers.

Yeah. But colocation is different than all the others. With colocation, customers go to the DC to rack and work on their servers, etc. With all the other "fashions" the customer doesn't need any physical contact with the service.

We have own on site techs on most of the DC, and immediate on call people on the others.

But if *I* would look for colocation, i would look for the provider that's *there*

futurahost
03-12-2008, 02:04 AM
I think most of the hosts here are non-local.

I believe that most of the colocation providers here are local

gate2vn
03-12-2008, 02:54 AM
I believe that most of the colocation providers here are local
I think he means customers, not vendors :)

futurahost
03-12-2008, 04:50 AM
Im confused. Hosts is vendors (than can be also customers of mayor providers, etc).

The point is that most colocation providers are local.

I would like opinions from someone doing (or not doing) non local colocation offering

bqinternet
03-12-2008, 11:27 AM
Colocation doesn't have to be local. Take Colo4Dallas for example. They're a very popular colocation provider on WHT, and customers from all over the world send their servers there.

If you really want to be successful at offering colo to non-local customers, you'll need to make sure you have the support to back it up.

gate2vn
03-13-2008, 03:52 AM
If you really want to be successful at offering colo to non-local customers, you'll need to make sure you have the support to back it up.
He wrote that he has onsite techs already. Is that what you mentioned?