Have any of you achieved a $15 CPA (cost per acquisition) in Web hosting? Not really asking how it's done (I know no one would share! :p), just interested in the if.

Thanks!

The market that you are targetting, such as the type of customer and price range, will play a big part in the CPA, but the standard right now seems to be around $100 per customer. $15 would be quite a feat, unless it's a $1/month customer.

We're running at a CPA of much lower than $15 a month right now. We've done this through incentivizing word of mouth, finely tuned AdSense campaigns, cross promotions with partner websites, active involvement in the hosting community, rapid response sales responses, etc. All low cost stuff that I can handle through in-house work.

Ditto with Shaw networks, impossible for us to survive with even $15 CPA.

Glad to hear it can be done, then! Thanks for the input, everyone! :)