If you had $13,000 to spend on marketing, how would you utilize the funds?

Me personally? I'd put together a mailing blitz consisting of a full media package to every member of the Canton Regional Chamber of Commerce (about 1,400 members). I'd purchase a 1/8 or 1/4 page ad in the Yellow pages, and if I had any money left over, I'd sponsor high profile events in the area.

I'm fairly confident we'd get that money back within a month or two. I'd consider doing it if we weren't already working at capacity.