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View Full Version : Read a book.


TheNuke-Alex
04-24-2005, 05:32 PM
When I started my webhosting company, I didn't know the first thing about running a business. Though both me and my partner managed to keep out of debt, we hadn't managed to make much profit. Que said books. As simplistic and obvious as this may sound, a bet the majority of members here who own a business haven't picked up any kind of book on running a business, or marketing for that matter.

Books are your free help. Why hire an attorney, or a marketing consultant when you can just reed his/her book. There are some things that a pretty flash tutorial won't teach you. Half of the rediculously impossible to answer questions can be read about in a book.

yangxi
04-24-2005, 05:39 PM
Could you please post some books you consider as a good source of information?

Yangxi :cool:

TheNuke-Alex
04-24-2005, 05:47 PM
The Wizard of Ads : Turning Words into Magic and Dreamers into Millionaires
by Roy H. Williams

A great marketing book. You have to use your head alittle, but a very insightful book. The best thing about it is it illustrates obvious and simple ideas, but you get a new respect for them, and their importance in business. It's mostly told in anectodes, but a great read. The author is CEO of a major Marketing Firm.

Brand Warfare : 10 Rules for Building the Killer Brand
by David D'Alessandro

A simple to understand book about the importance of brand. The author is CEO of John Hancock financial services, a major brand in its industry. Also told with examples and a few anecdotes.

hosting.addict
04-24-2005, 06:01 PM
Do you have any suggestions for books relating to just hosting? I want to learn everything about it, not just the basics.

whatever
04-24-2005, 06:05 PM
There aren't any decent books dedicated to hosting, mydarnhost.com

TheNuke-Alex
04-24-2005, 06:20 PM
Running a hosting business is just like running any other business. Read one of those, you won't be left dissapointed.