Recently I've been drawn in by SEO seeing how much it can do once you get the #1 listing on google for certain keywords.

I'm learning from someone who already knows his way around SEO very well, but wanted to get your advice to see if there is anything you can reccomend specifically such as books, tutorials, etc.

By the way, this SEO I want to do does not relate to web hosting at all, I didn't know which other category it should be posted in though.

A few tutorials I know which is pretty useful:

http://www.websitepublisher.net/website_promotion/search_engine_optimization/

http://www.sitepoint.com/article/skool-search-engine-success

www.seo-guy.com has a great tutorial on his site!